You Participate in a Taste Test for a New Protein

question 125

Essay

You participate in a taste test for a new protein supplement called "Kapow." You are given five consecutive one ounce vials of the supplement and after consuming each vial you are asked to note your reaction.You consume the first vial and your response is: "Hmmm, quite good!" After the second, you say, "Not bad at all." After the third, you note, "It's alright." and after the fourth you wince, "No more, the after-taste is getting to me.I need water." What economic principle does this scenario illustrate? Define the principle.

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Definitions:

Conditioned Response

A Conditioned Response is a learned reaction to a stimulus that was previously neutral but has become conditioned through association.

Negative Feelings

Emotions or sentiments characterized by a lack of positivity, which can include sadness, anger, and fear.

Television Ad

A segment produced to promote products, services, or ideas, broadcasted during television commercial breaks.

Specific Phobia

An intense, irrational fear of or aversion to a particular object or situation that provokes immediate anxiety and avoidance behavior.