Company Sales Forecasts Are Least Likely to Be Based on

question 29

Multiple Choice

Company sales forecasts are least likely to be based on

• A)executive judgment.
• B)customer surveys or sales force surveys.
• C)time series analysis.
• D)market tests.
• E)single-variable segmentation.

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Definitions:

Cautious Judgments

The practice of making decisions or forming opinions based on a careful evaluation of risks and benefits.

Conservative Judgments

Decision-making that tends towards caution, favoring traditional values and the avoidance of risk or change.

Parkinson's Law

The adage that "work expands to fill the time available for its completion," suggesting efficiency decreases as the amount of time allowed increases.

Bay Of Pigs

Refers to the unsuccessful invasion of Cuba in 1961 by a CIA-sponsored paramilitary group, intended to overthrow Fidel Castro’s government.