Two Trends That Have Caused Consumer-Generated Information to Gain Importance

question 2

Multiple Choice

Two trends that have caused consumer-generated information to gain importance is

• A)the recession and a reduction of advertising expenditures.
• B)globalization and the cultural trend of consumers being influenced by the "village."
• C)the increase of consumers sharing their opinions through digital media and the consumer's mistrust of information from corporations.
• D)an increase in mobile digital technology and store brands.
• E)an increase in children's influence over the purchasing decision and the fact that adults other than parents influence children.

Know how descriptive research methods such as naturalistic observation contribute to psychology.

Distinguish between causality and correlation and the limitations of correlational data in establishing causation.

Understand the basic components and terminology used in experimental psychology.

Distinguish between experimental, control, and placebo groups within experimental designs.

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Definitions:

Autosome

Any chromosome that is not a sex chromosome, involved in determining the genetic traits of an organism except for the sex.

Allele

One of two or more versions of a gene that determine variations in a hereditary characteristic.

Gamete

A mature haploid male or female germ cell which is able to unite with another of the opposite sex in sexual reproduction to form a zygote.

Chromosomes

Protein-based, threadlike formations present in the nuclei of plant and animal cells, consisting of a single DNA (deoxyribonucleic acid) molecule.