Scenario 20.2 Use the Following to Answer the Questions

question 52

Multiple Choice

Scenario 20.2
Use the following to answer the questions.
The BASF Chemical Company in Germany has developed a new rubberized coating.The product has an application for cell phones and other hand-held electronic devices that gives them protection from falls and scratches.BASF plans to market the product directly to businesses that manufacture the casings for these types of products.BASF currently uses a system of salespeople headquartered in Germany,while its primary business customers are in China.
-Refer to Scenario 20.2.BASF is considering the problem of actual distance in delivering its product from the plant in Germany to some of its customers in China.Which pricing strategy would help overcome this problem?

• A)Geographic
• B)Transfer
• C)Commercial
• D)Transit
• E)Factory

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Definitions:

Meat

The flesh of animals as used for food.

Post Hoc

short for 'Post Hoc Ergo Propter Hoc', a logical fallacy where one assumes that since event Y followed event X, event X must have caused event Y.

Fallacy

A reasoning error that leads to a flawed argument.

Ice Cream

Ice Cream is a frozen dessert made from dairy products, such as milk and cream, combined with flavorings and sweeteners, often enjoyed as a treat.