Which of the Following Is NOT One of the Four

question 21

Multiple Choice

Which of the following is NOT one of the four conversational principles that should be taken into consideration when developing international marketing communications?

• A)Identify with the message recipient
• B)Avoid assuming that elements of the message taken for granted in the home country such as jargon or slang will also be taken for granted in the new market
• C)Body language needs to be culturally consistent with the message being sent
• D)In high context cultures people want to know consideration detail about the executive and company represented
• E)Ensure that the colours used to represent the company are culturally consistent and appropriate

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Definitions:

Cretinism

A disorder marked by intellectual deficiencies and physical abnormalities; caused by low levels of iodine in the mother’s diet during pregnancy. Also known as severe congenital hypothyroidism.

Iodine Deficiency

A lack of sufficient iodine in the diet, leading to thyroid gland problems, cognitive impairments, and growth issues.

Fetal Alcohol Syndrome (FAS)

A condition in newborns resulting from alcohol exposure during the mother's pregnancy that causes brain damage and growth problems.

Pregnant Woman

A female in the state of carrying a developing fetus within her womb.