Using the Golden Rule and Never Treating Another Human Being

question 11

Multiple Choice

Using the Golden Rule and never treating another human being simply as a means but always as an end are the categorical imperatives of

• A) Archie Carroll.
• B) L. Kohlberg.
• C) Joseph Badaracco.
• D) Immanuel Kant.
• E) Milton Friedman.

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Definitions:

Market Segment

A specific group of potential consumers identified within a broader market based on shared characteristics or needs.

Substantial

Something of considerable importance, size, or worth.

Segmentation

The process of dividing a market into distinct groups of buyers with different needs, characteristics, or behaviors, which might require separate products or marketing strategies.

Targeting

The process used by businesses to focus their marketing efforts on a specific audience or market segment.