Which of the Following Statements Is True Concerning a Corporate

question 46

Multiple Choice

Which of the following statements is True concerning a corporate reputation?

• A) It is a widely held perception of a company by the general public.
• B) A good corporate reputation can be a strategic resource.
• C) There is a positive relationship between corporate reputation and financial performance.
• D) Reputation tends to be long-lasting and hard for others to duplicate.
• E) all of the above

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Definitions:

Total Revenue

The total amount of money a company receives from its goods or services over a specific time period, calculated by multiplying price by quantity sold.

Yearly Return

The total gain or loss experienced on an investment over a period of one year.

Fixed Costs

Costs that do not change with the level of output, such as rent, salaries, and insurance premiums.

Short Run

A time period in which at least one factor of production is fixed, limiting the ability of a firm to adjust its output.