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The Growth-Share Matrix of the Boston Consulting Group suggests that the excess cash being generated by cash cows should be used to fund
Intimate Friendship
An intimate and personal bond marked by strong love, confidence, and reciprocal comprehension.
Business Friendship
A professional relationship that incorporates mutual respect, trust, and personal interest, enhancing collaboration.
Circular Relationship
A relationship where two or more entities are interrelated in such a way that they influence each other reciprocally.
Sales Call
A contact made by a salesperson to a potential or existing customer, typically by phone or in person, with the aim of promoting or selling a product or service.
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