Examlex
When Colgate-Palmolive and Unilever take a successful product that they marketed in one part of the world and market it elsewhere,they are following a market development strategy.
Golem Effect
A psychological phenomenon where low expectations by superiors lead to a decrease in performance by subordinates.
Low Expectations
Refers to a minimal set of anticipations one holds for an event, outcome, or performance, suggesting skepticism or a defensive approach to avoid disappointment.
Job Performance
Measurement of how well an employee performs their job duties and responsibilities.
Pygmalion Effect
A psychological phenomenon where higher expectations from leaders or teachers lead to an increase in performance among employees or students.
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