A Mental or Problem-Solving Shortcut to Make a Purchase Decision

question 11

Multiple Choice

A mental or problem-solving shortcut to make a purchase decision is called a(n) ________.

• A) determinant
• B) detail rule
• C) heuristic
• D) experience rule

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Definitions:

Cognitive-Behavioral Therapy

Psychotherapy that emphasizes changing thoughts and behaviors.

Psychoanalytic Therapy

A therapeutic approach developed by Freud, focusing on unconscious processes and early life experiences to understand and treat psychological disorders.

Changing Thoughts

The process of actively altering one's cognitive patterns to influence emotions and behaviors.

Bipolar Disorder

A mood disorder featuring manic episodes followed by depressive episodes.