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The Extent to Which the Less Powerful Members of Organizations

question 58

True/False

The extent to which the less powerful members of organizations and institutions accept and expect that power is distributed unequally is referred to as power distance.


Definitions:

Selective Distribution

A form of market coverage whereby only a small number of all available outlets are used to expose products.

Intensive Distribution

A form of market coverage whereby a product is made available in as many outlets as possible.

Exclusive Distribution

The awarding by a manufacturer to an intermediary of the sole right to sell a product in a defined geographic territory.

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