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Jeff had collected a nice wardrobe before graduating from college.All of his friends considered him "well dressed." After the first day at his new job,however,Jeff immediately went out and replaced most of his clothes with what was considered to be professional dress clothing.Jeff had just experienced the power of a new ________.
Church Sermon
A church sermon is an oration, lecture, or talk by a member of a religious institution or clergy where spiritual or moral lessons are delivered.
Market Segmentation
The process of dividing a target market into smaller, more defined categories of consumers who share similar characteristics and needs.
Utility
The total satisfaction or benefit that a consumer receives from consuming a good or service.
Competitive Intelligence
The act of gathering and analyzing information about competitors' activities and strategies to inform a company's decisions.
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