According to the Basic Marketing Concept,a Firm Exists to ________

question 43

Multiple Choice

According to the basic marketing concept,a firm exists to ________.

• A) influence popular culture
• B) dominate market share
• C) nurture relationships
• D) satisfy needs

---

Definitions:

Strategic Plans

Forward-looking documents or frameworks developed by organizations to outline their long-term goals and the strategies for achieving them.

Control Subsystem

A component of a management system designed to regulate the operation and ensure activities are aligned with objectives.

PDCA Cycle

A method of process improvement comprising four steps: Plan, Do, Check, and Act.

Deming

Refers to W. Edwards Deming, a statistician and quality control expert who developed principles for improving business processes and product quality.