Many Companies That Sell Clothes Over the Internet Will Email

question 63

Multiple Choice

Many companies that sell clothes over the internet will email messages or an email newsletter to customers who are interested in keeping up with the latest fashion news. This strategy is most successful if it is based on:

• A)lifetime value and customer cluster analysis.
• B)data mining.
• C)customer profile information the customer has provided to the company.
• D)customer profile information obtained through cookies.

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Definitions:

Spousal Violence

Physical, sexual, or psychological harm by one partner against the other in a marital, cohabitating, or intimate relationship.

Equal-Pay Study

A research effort focused on analyzing and addressing the gaps in wages between different groups of workers, typically based on gender, race, or similar factors.

Rape Culture

A societal environment that normalizes or trivializes sexual assault and abuse.

Normalizing

The process of making certain behaviors, values, or conditions seem normal within a society or group, often through repeated exposure or endorsement.