In Terms of Generating Leads for Personal Selling, the Worst

question 186

Multiple Choice

In terms of generating leads for personal selling, the worst method is:

• A)networking.
• B)directories.
• C)database-generated leads.
• D)cold calls.

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Definitions:

Needs-Based Programming

A programming approach focused on identifying and addressing the specific needs of a target population to achieve desired outcomes effectively.

Traditionalists

Individuals or groups who adhere to long-established customs, beliefs, or practices, often resisting change.

Baby Boomers

The demographic group born during the post-World War II baby boom, approximately between the years 1946 and 1964.

Generation X

Refers to the cohort of people born approximately between 1965 and 1980, known for their bridge between the baby boomers and millennials.