Targeting Northern U

question 63

Multiple Choice

Targeting northern U.S. states for sales of snow skis is an example of which type of segmentation?

• A)Demographic
• B)Geographic
• C)Benefit
• D)Geodemographic

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Definitions:

Building Lot

A parcel of land designated for constructing a building or set of buildings.

Equivalent Payment

A payment amount that, when adjusted for interest and time, is equal in value to a different payment amount over a different time period.

Focal Date

A specific point in time that serves as a reference or target for events or operations.

Equivalent Payment

A term related to finance that typically involves finding a payment amount that equates to an equal value under different conditions.