To Be Successful in Using Financially-Based Incentives to Encourage Online

question 99

Multiple Choice

To be successful in using financially-based incentives to encourage online purchases, the incentives:

• A)must match the target market of the website.
• B)should offer something free.
• C)apply to all customers, not just first time purchasers.
• D)should be meaningful to those visiting the website and be changed periodically.

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Definitions:

Gout

A type of arthritis caused by excess uric acid in the bloodstream, leading to painful swelling in the joints, especially the big toe.

Ewing's Tumors

A rare type of cancer that occurs in bones or in the soft tissue around the bones, primarily affecting children and young adults.

Paget's Disease

A chronic bone disorder that can lead to enlarged and misshapen bones due to abnormal bone destruction and regrowth.

Scoliosis

A condition characterized by an abnormal lateral curvature of the spine.