The Click-Through Rate for Online Advertising Is Around 0

question 137

Multiple Choice

The click-through rate for online advertising is around 0.2 percent; for search advertising, the click-through rate is approximately ________ percent.

• A)1)5
• B)3
• C)5
• D)8

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Definitions:

Depreciated

Refers to the decrease in value of an asset over time due to wear and tear, age, or obsolescence.

Salvaged

The recovery of value from an asset that has been damaged, discarded, or no longer useful in its original form.

Depreciation Tax Shield

A reduction in taxable income resulting from the allowance for depreciation expenses, which ultimately decreases tax liabilities.