The Social Media Networking Site Most Likely to Influence Purchases

question 149

Multiple Choice

The social media networking site most likely to influence purchases is:

• A)brand websites.
• B)blogs.
• C)retail websites.
• D)Facebook.

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Definitions:

Business Exists

The state or condition of being actively engaged in a trade or enterprise, often marked by the pursuit of profit.

4 Ps

A framework in marketing that categorizes the mix of Product, Price, Place (distribution), and Promotion strategies.

Customers Reached

The total number of potential or actual customers who come into contact with a particular marketing message or campaign.

Brand Strategy

A long-term plan to develop a successful brand; it involves how you plan to communicate your brand messages to your target customers.