Of the Social Media Networking Sites, YouTube Is the Most

question 181

True/False

Of the social media networking sites, YouTube is the most likely to influence purchase decisions.

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Definitions:

Psychological Theories

Theoretical perspectives and explanations for human behavior and mental processes developed through psychological research.

Sigmund Freud

The founder of psychoanalysis, known for his theories of the unconscious mind, mechanisms of repression, and the importance of childhood experiences.

Frederick Taylor

An American engineer and management consultant who is known as the father of scientific management.

Employee Motivation

The level of commitment, drive, and energy that a company's workers bring to their roles each day.