Which of the Following Is Not True About Social Marketing

question 28

Multiple Choice

Which of the following is not true about social marketing?

• A) More than 50% of Twitter's ad revenues are generated by desktop users.
• B) The top seven social networks account for over 90% of all visits.
• C) Social marketing differs markedly from traditional online marketing.
• D) In social marketing, business cannot tightly control their brand messaging.

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Definitions:

Acceptance Sampling

A statistical quality control method used to determine whether to accept or reject a batch of products based on sampling a few units from the batch.

Statistical Techniques

Mathematical methods applied to data for the purpose of analysis, interpretation, and presentation, used in various fields for informed decision-making.

Capable Process

A manufacturing or production process with the ability to produce outputs within pre-defined specifications and quality criteria reliably.

Operating Characteristics Curve

A graphical representation showing the behavior of a system, such as its true-positive rate versus false-positive rate, under various conditions.