Which of the Following Best Characterizes the Concept of Global

question 84

Multiple Choice

Which of the following best characterizes the concept of global integration?

• A) Effective global competition requires that products be specialized based on the market.
• B) Making adjustments for unique markets is an essential element of international business.
• C) Creating variations of the same product for different markets is an unnecessary expense.
• D) The differences in market-to-market distribution channels must be accommodated.

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Definitions:

Product Life Cycle

A concept that describes the stages a product goes through from its introduction to the market through its growth, maturity, and eventual decline.