The Procurement of Selected Value-Adding Activities, Including Production of Intermediate

question 64

Multiple Choice

The procurement of selected value-adding activities, including production of intermediate goods or finished products, from independent suppliers is known as ________.

• A) outsourcing
• B) franchising
• C) offshoring
• D) licensing

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Definitions:

Profit

The financial gain obtained when the revenue from a business activity exceeds the expenses, costs, and taxes needed to sustain the activity.

Costs Money

Costs money is a term indicating that something requires payment or expenditure to obtain or maintain.

Return on Impressions Model

A method used to evaluate the effectiveness of advertising by calculating the returns generated from every impression made on the target audience.

Opportunities to See

A metric used in advertising to estimate the number of chances an audience has to view an advertisement.