Adaptation Is More Costly Than Standardization Because ________

question 79

Multiple Choice

Adaptation is more costly than standardization because ________.

• A) a firm that chooses adaptation over standardization is likely to lose customers in the long run
• B) adaptation often requires the firm to engage in substantial modifications to product design, manufacturing, pricing, distribution, and communications
• C) adaptation requires the firm to scale up production without regard to quality
• D) standardization holds no market risks

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Definitions:

Autocrine

A mode of hormone action where a cell secretes a hormone or chemical messenger that binds to autocrine receptors on the same cell, leading to changes in the cell.

Conjugated

Compounds that are linked or coupled, especially in the context of organic chemistry or biochemistry, such as conjugated proteins.

Neurotransmitter

Chemical substances that transmit signals across a synapse from one neuron to another target neuron, muscle, or gland.

Half-Life

Time it takes for one-half of an administered substance to be lost through biological processes.