What Kind of Research Firm Would Provide the Technical Assistance

question 48

Multiple Choice

What kind of research firm would provide the technical assistance necessary to analyze and interpret data using the more sophisticated data analysis techniques such as conjoint analysis?

• A)a limitless service supplier firm
• B)a full service supplier firm
• C)a syndicated data service firm
• D)a data analysis firm
• E)specialized research technique firm

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Definitions:

Optic Nerve

The nerve that carries neural impulses from the eye to the brain.

Bottom-Up Processing

Analysis that begins with the sensory receptors and works up to the brain’s integration of sensory information.

Subliminal Priming

The use of stimuli presented below the threshold of conscious perception to influence thoughts, feelings, or actions.

Conscious Awareness

The mental state of being fully present and aware of oneself and the surroundings.