Validation Means That 10% (The Industry Standard)of All Respondents in a Marketing

question 37

True/False

Validation means that 10% (the industry standard)of all respondents in a marketing research study are randomly selected,recontacted,and asked if they indeed took part in a research study.

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Definitions:

Communication Process

The systematic series of actions, reactions, and interactions by which information is exchanged between individuals through a common system of symbols, signs, or behavior.

Cultures

The customs, social behaviors, values, and material traits of a societal group or community.

Respect

An attitude of admiration or esteem towards a person, entity, or concept, often due to their abilities, qualities, or achievements.

Clarifying

Clarifying involves making something less confusing and more comprehensible through explanation or additional information.