Focus Groups Should Not Be Used When There Is a Need

question 5

True/False

Focus groups should not be used when there is a need to have data representative of a large population.

---

Definitions:

Probability

A representation of event likelihood, numerically expressed within a 0 to 1 scale.

Normal Model

A type of statistical distribution that is symmetric and bell-shaped, describing how data values are dispersed or spread out.

Good First Serves

A term generally used in tennis indicating the number of successful initial serves in a match.

Probability

A measure of the likelihood or chance that a particular event will occur.