Advantages of CATI Include

question 15

Multiple Choice

Advantages of CATI include:

• A)interviews can be conducted via TV cable
• B)cable and TV interviewing may be conducted simultaneously
• C)surveys can be enhanced with the CATI drop-off survey technique
• D)the computer dials the respondent, brings up the questions to the interviewer and moves ahead to the appropriate question
• E)CATI enhances single source data

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Definitions:

Negative Reinforcement

A behavioral strategy where an aversive stimulus is removed following a desired behavior, increasing the frequency of that behavior.

Punishment

A consequence that reduces the likelihood of a behavior occurring in the future, often used in behavior modification strategies.

Positive Reinforcement

A behavioral technique involving the addition of a favorable stimulus following a desired behavior to increase the likelihood of it being repeated.

John Lewis

An American civil rights leader and politician known for his work in voter registration drives, the Civil Rights Movement, and as a U.S. Representative.