Which Strategy Did Delta Choose When It Acquired Northwest Airlines

question 53

Multiple Choice

Which strategy did Delta choose when it acquired Northwest Airlines to obtain access to Northwest's Asian markets?

• A)A retrenchment strategy using horizontal integration through internal means.
• B)A horizontal integration strategy.
• C)A stability strategy using concentric diversification.
• D)A growth strategy using vertical integration through external means.
• E)A retrenchment strategy using a concentration method.

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Definitions:

Aqueous Solution

A solution in which water is the solvent.

Ionic Compounds

Chemical compounds composed of ions held together by electrostatic forces termed ionic bonding.

Solutes Dissolve

The process by which a solute interacts with a solvent, dispersing evenly at the molecular or ionic level to form a solution.

Temperature

A physical quantity representing the degree of hotness or coldness of an object or substance, usually measured in degrees Celsius, Fahrenheit, or Kelvin.