When Smith & Wesson Puts Its Name on Others' Products

question 68

Multiple Choice

When Smith & Wesson puts its name on others' products like men's cologne, it is using which marketing strategy?

• A)demand pricing
• B)brand pricing
• C)line extension
• D)penetration extension
• E)demand extension

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Definitions:

Training Delivery Problems

Challenges or issues encountered in the process of delivering training, which can include technological glitches, participant engagement, or content relevance.

Basic Themes

Fundamental or core ideas, topics, or subjects that recur throughout a particular field of study or discourse.

Problem Example

An instance or scenario used to illustrate a particular issue, challenge, or question, often employed as a teaching method to stimulate critical thinking and problem-solving skills.

Gagne's Nine Events

A sequence of instructional design steps proposed by Robert Gagne to support effective learning, from gaining attention to enhancing retention and transfer.