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A Measurement Scale with Five Response Categories Ranging from "Strongly

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A measurement scale with five response categories ranging from "strongly disagree" to "strongly agree," which requires the respondents to indicate a degree of agreement or disagreement with each of a series of statements related to the stimulus object,is called a Stapel scale.


Definitions:

Thumbs-Up

A hand gesture where the thumb is extended upward, commonly used to show approval, agreement, or that everything is good.

Nonverbal Communication

Communication without the use of spoken language, involving gestures, body language, facial expressions, and eye contact.

Appearance

The way that someone or something looks or seems to others.

First Impression

The initial perception or judgment formed about someone or something based on the first encounter, which can significantly influence subsequent attitudes and behaviors.

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