Identify the Following Terms

question 13

Short Answer

Identify the following terms.
-al-Maghrib

Comprehend the significance of aligning core values with organizational actions and communication to stakeholders.

Recognize the role of mission statements, visions, and business models in defining organizational direction and strategies.

Understand the importance and nature of business objectives and goals, including their specificity and time-bound nature.

Grasp the concept of a business model and its importance in providing value and adapting to changes in the market environment.

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Definitions:

Global Marketing Strategy

An approach to marketing that considers the world as a single market and includes strategies to compete on a global scale, adapting to various cultural, legal, and economic environments.

Customer Preferences

Describes the likes, dislikes, desires, and needs that a customer exhibits when choosing a product or service.

International Fast-Food

Fast-food chains or franchises operating in multiple countries, offering quick service meals with a consistent menu globally.

Marketing Mix

The set of tactical marketing tools—Product, Price, Place, Promotion—that a company uses to produce a desired response in a target market.