Examlex
In a persuasive speech, it is effective to make a final plea to get your audience to perform a specific action.
Downward Social Comparison
The process of comparing oneself to others who are perceived as worse off or inferior in order to feel better about one's own situation.
Upward Social Comparison
A process in which individuals compare themselves to others who are perceived as better or superior in some way, often affecting self-esteem and motivation.
Universality
The quality of being true or applicable in all situations, cultures, or cases.
Evaluative Readjustment
The process of adjusting one's evaluation or appraisal of a situation or information, based on new evidence or perspectives.
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