Identify and Explain the Three Decision-Making Dimensions That Describe the Purchasing

Question

Examlex · Accepted Answer

The Answer is Organizational buying decisions can be divided into three dimensions, which range from the most complex to the least complex. This classification scheme is called the buyclass theory of purchasing (framework), and it uses the decision-making dimensions to describe the purchasing strategies of an organizational buyer. The dimensions are: a) the level of information that must be gathered prior to making a decision; b) the seriousness with which all possible alternatives must be considered; and c) the degree to which the buyer is familiar with the purchase.

Identify and Explain the Three Decision-Making Dimensions That Describe the Purchasing

Definitions: