________ Are the Two Basic Strategies for Creating Value and Attaining

question 2

Multiple Choice

________ are the two basic strategies for creating value and attaining a competitive advantage in an industry.

• A)Diversification and niche marketing
• B)Industry leadership and market dominance
• C)Customer satisfaction and product innovation
• D)Cost leadership and differentiation

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Definitions:

Weighted Average Cost

A method of calculating the combined cost of goods available for sale by weighting the cost of each item by the quantity purchased.

Bonds Outstanding

The total amount of issued bonds by a corporation or government entity that have not yet been redeemed or reached their maturity date.