Examlex
The more partners in a joint venture, the more complex the management of the arrangement will be.
Joint Venture
A commercial enterprise undertaken jointly by two or more parties that otherwise retain their distinct identities, sharing the investment, risks, profits, and losses.
Marketing Control
A method used to evaluate the effectiveness of marketing strategies and ensure that marketing objectives are being met.
Risk
The possibility of suffering harm, loss, or a negative outcome as a result of internal or external vulnerabilities, often calculated in terms of likelihood and impact.
Divestiture
The process of selling off a business unit or division, or disposing of an asset, as part of a strategic business decision.
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