Which of the Following Statements Is True Regarding Print Media

question 104

Multiple Choice

Which of the following statements is true regarding print media?

• A) Circulation measures the actual readership.
• B) Impressions estimate the actual readership.
• C) Impressions refer to copies sold.
• D) Reach is more important than frequency.
• E) Frequency is more important than reach.

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Definitions:

Aquatic Ecosystem

A community of organisms and their physical environment interacting in a water-based environment.

Dense Coastal Fog

A thick fog that forms in coastal areas, usually due to the cooling of warm, moist air over cooler ocean currents.

Temperate Deciduous Forest Biome

A biome characterized by four seasons, including a distinct winter, and trees that lose their leaves annually.

Vegetation

The plants and plant life of a region or ecosystem, serving key roles in habitats by providing food and oxygen and influencing water cycles.