Which of the Following Best Explains Why Public Relations Is

question 129

Multiple Choice

Which of the following best explains why public relations is often overlooked as a tool for supporting product marketing objectives?

• A)Public relations departments are typically large divisions within corporations.
• B)The time and costs associated with public relations can be prohibitive.
• C)Public relations specialists lack the skills necessary to work with marketing experts.
• D)Many public relations professionals see their jobs as communicating, not necessarily brand building.
• E)The public relations department only wants to handle stockholders, employees, and government officials.

---

Definitions:

Organization's Premises

The physical location or buildings where an organization operates or conducts its business.

Search Engines

Web-based tools that allow users to find information on the internet by typing keywords or phrases into a search query.

Company's Network

The interconnected system of professional relationships and contacts within and related to a particular organization.

Informational Report

A document that presents facts and data without analysis, aimed at informing readers about specific topics or events.