Examlex
Which of the following tools is designed to help marketers and advertising specialists decide what to do when faced with an ethical dilemma?
Informed Consent
A process ensuring that a participant is fully aware of all aspects of a study, including potential risks, before agreeing to participate.
Conditioning
A learning process in which an individual's behavior becomes dependent on the occurrence of a stimulus in its environment.
Pavlov
A Russian physiologist best known for his work in classical conditioning, demonstrating how associative learning occurs through stimuli and responses.
Salivate
The secretion of saliva, often in response to the sight, smell, or taste of food, as part of the digestive process.
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