Which of the Following Statements Is False

question 76

Multiple Choice

Which of the following statements is false?

• A)In the last decade, gay and lesbian consumers have become substantial target markets.
• B)Few cultures are more important to U.S. marketing than the Hispanic culture because it is growing proportionately faster than other ethnic groups.
• C)There are media use differences based on ethnicity.
• D)In the United States during the last three decades, there has been a gradual movement from white-collar occupations to blue-collar occupations.
• E)For advertisers, education tends to correlate with the type of medium consumers prefer.