Which of the Following Is NOT Another Name for a Creative

question 3

Multiple Choice

Which of the following is NOT another name for a creative platform?

• A)creative brief
• B)positioning statement
• C)creative worksheet
• D)creative blueprint
• E)both C and D

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Definitions:

MAD

An acronym for Mean Absolute Deviation, which measures the average magnitude of errors in a set of predictions, without regard to direction.

Weighted Moving Average

A method used in statistics and analysis that calculates the average of a data set by giving different weights to different data points.

Demand Data

Information related to the desire for and consumption of goods or services, used for analysis in business strategy and planning.

Seasonal Pattern

A cyclical pattern in data that repeats at regular intervals over a year, often observed in sales, weather, and economic data.