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question 12

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Use the information below to answer the following question.
Fact 15.1.2 Sparks Fly for Energizer
Energizer is gaining market share against competitor Duracell and its profit is rising despite the sharp rise in the price of zinc, a key battery ingredient.
Source: www. businessweek.com, August 2007
-Refer to Fact 15.1.2. The market for batteries is


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