In a Short Essay, Describe the Coordination and Collaboration That

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The Answer is For the value chain to achieve its goal of meeting and exceeding customers' needs and desires, integration among all members of the chain is necessary.All partners in the value chain must participate in identifying features of the product that have value.
For example, if marketers of an electronic book learn that customers really want to be able to write notes and mark pages in their electronic books, it is the responsibility of those marketers to share that information with people in other parts of the value chain who can implement those changes into the product.
Sharing information and being flexible as far as who in the value chain does what are important steps in building coordination and collaboration.There must be a constant back and forth between different parts of the chain.Marketers must listen to customers.Engineers must listen to marketers.Designers must listen to engineers, and so on.

In a Short Essay, Describe the Coordination and Collaboration That

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