Procter & Gamble Recently Introduced Pampers Rash Guard

question 39

Multiple Choice

Procter & Gamble recently introduced Pampers Rash Guard. Rash Guard does not represent a new product per se; rather, the diapers are being marketed as an alternative to regular Pampers. What type of innovation do Pampers Rash Guard diapers represent?

• A)a continuous innovation
• B)a dynamically continuous innovation
• C)a discontinuous innovation
• D)a platform-based innovation
• E)none of the above

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Definitions:

Oligopoly

A market structure in which a few companies dominate the industry, having significant control over prices and supply.

Monopolistic Competition

A trading environment where countless firms peddle products that bear resemblance but are not exact duplicates, offering them a fragment of control in the marketplace.

Pure Monopoly

A market structure where a single firm controls the entire market for a product or service, with no close substitutes and significant barriers to entry.

Allocatively Inefficient

A situation where resources are not distributed in a way that maximizes the benefits to society, often leading to a loss of economic welfare.