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Global marketers should take note of the fact that almost half of the world's population is located in:
Moral Rights
Rights that individuals possess based on ethical principles or moral norms, often involving issues of fairness, justice, and respect for individuals' autonomy.
Older Employees
Individuals in the workforce who are closer to retirement age than the beginning of their career, often bringing valuable experience, knowledge, and stability to their roles.
Job Satisfaction
A positive emotional state resulting from the appraisal of one’s job or job experiences, influencing motivation, performance, and retention.
Younger Counterparts
Individuals who are younger than others within a specific context, often implying a comparison related to experience or position.
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