Sony's US Consumer Segments Include All of the Following Except

question 14

Multiple Choice

Sony's U.S. consumer segments include all of the following except:

• A)Affluent.
• B)Zoomers.
• C)SoHo.
• D)Gen Y.
• E)Fashionists.

---

Definitions:

Socializing Children

The process by which children learn the norms, values, behaviors, and social skills appropriate to their society.

Total Institution

A concept defined by sociologist Erving Goffman as a place of residence and work where a large number of similarly situated individuals, cut off from the wider society, together lead an enclosed, formally administered life.

Live-In Rehabilitation

A treatment program where individuals reside in a facility to receive continuous support and intervention for addiction, physical, or psychological conditions.

Social Communication

The process of using verbal and nonverbal messages to share information, ideas, and feelings with others in a social context.