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John wants to perform external and internal audits as part of the strategic management process. What is a frequently used tool to organize relevant information on positive and negative aspects of the company and environment?
Asset
An economic resource that can be owned or controlled to produce value and that is held to have positive economic value.
Liability
A financial obligation or debt that an entity is required to pay to another party, often arising from past transactions or events.
Revenue
The total amount of money generated by a company from its normal business operations, before any deductions are made.
Operating Cash Flows
Money generated from a company's regular business operations, indicating its ability to cover expenses and invest.
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