Examlex
During the Iteration Planning Game's commitment phase:
Qualitative Research
Qualitative research is a research method focused on understanding concepts, thoughts, or experiences through non-numeric data like interviews, observations, and text analysis.
Track the Brand's Performance
Refers to the process of measuring and evaluating the success and progress of a brand over time in the market.
Quantitative Research
A research methodology focused on obtaining and analyzing numerical data to derive insights and patterns about a subject matter.
Measure Differences
The process of evaluating and quantifying variations or disparities, often used in research to compare groups or conditions.
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