In the Area of Marketing, a Cost/benefit Analysis Is an Appraisal

question 92

True/False

In the area of marketing, a cost/benefit analysis is an appraisal of the costs, benefits, and risks associated with marketing decisions.

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Definitions:

Donee Beneficiary

A third party who benefits from a contract between two other parties, especially in the context of gifts or donations.

Incidental Beneficiary

A third party who benefits from a contract between two other parties, but has no rights to enforce the terms of the contract or claim damages for its breach.

Corporate Beneficiary

An entity that is designated to receive benefits or proceeds from a legal instrument, such as a trust, will, or insurance policy, in a corporate context.

International Beneficiary

An individual or entity in a different country designated to receive benefits or assets from a legal arrangement or instrument.