The Heart of an Information System Is a Database Containing

question 38

True/False

The heart of an information system is a database containing the kinds of records and data important to managers.

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Definitions:

Utility

In economics, utility refers to the total satisfaction received from consuming a good or service.

Mass Customization

A production and marketing technique that combines the flexibility and personalization of custom-made products with the low unit costs associated with mass production.

Individual Features

Specific characteristics or attributes that distinguish one person or thing from another.

Target Market

A specific group of consumers at whom a company aims its products and services, characterized by similar demographic, psychographic, or behavioral traits.